Martial Arts: ride your dojo or gym
The martial arts in its various expressions are in vogue more than ever, and everywhere there are passionate fans who seek an ideal center for the practice of their favorite discipline.
Not only is a very noble business, but if they explode with creativity is also highly profitable. Today I share with you the steps to assemble your own martial arts dojo.
At first, we must clarify that it is essential and indispensable for the management and development of this business have the experience and knowledge in Martial Arts you certified as a qualified professional to conduct the training.
If not you, but accounts with the necessary capital to invest in a business of this class, you can associate or hire a specialist in martial arts and his aides that the tuition, while you manage the operation of the gym.
Why Martial Arts gym?
Probably the reason why this is an attractive business because people today are increasingly interested not only in their physical and mental but to learn basic self defense techniques either for themselves or their children. Hence, if you have a specialized focus, then your chances of success are even greater. And if you add some ingredients that good service as excellent customer service, friendly atmosphere and professional instructors, then surely you will see how quickly your profits begin to arrive.
Business Strategy
We begin by noting that the fundamental strategy of the business (as such) is to offer your customers the possibility of a martial arts career that allows them to learn self-defense through regular courses, with the option of different levels: beginners, intermediate and advanced.
If you want a more defined approach, you can direct your specific courses:
* Children and young people
* Ladies
* People with specific interest in self-defense
The business, in fact is based on the delivery of group classes that allow students to learn the basic skills of martial arts (Kempo, Tai Chi, Judo, Aikido, etc..), But around the main entrance are the courses, can consider other inputs derived from the market:
* Registration and annual installments
* Sale of uniforms (karate)
* Sale of sporting discipline as masks, gloves, etc..
* Sale-grade tape
* Cost of regular tests to change tape
* Organizing and participating in tournaments and competitions
* Sales of food and drinks
* Medals, trophies and diplomas
* Sale of photographs and videos of students in their practices
Initial Investment
Basically early investment income consists of gym and fitness. This cost depends on the size of the premises to rent and location thereof. You can start with a local small or medium, say focused on 15 to 25 students and to keep in mind that your courses will be offered per hour.
Additionally you should consider placing special floor, mirrors, office fitness, basic services like water, electricity, telephones and all additional accessories needed for the practice of the discipline taught.
You should also include in your initial costs, a percentage for investment in advertising and promotion of your business known around your area.
Income Projection
If you project to be about 10-20 students per hour and have a minimum of 5 productive hours a day, then you would be providing an average of 75 courses per month. If the average investment of each student in your pub including the above aspects, is around U.S. $ 50, then you would be rounding a small gym with a monthly turnover of about U.S. $ 3,750.
Costs
One advantage of this class of business is that service is almost entirely except for the products you offer yourself as a complement and a requirement to receive their courses. The basic cost would be payments of the fees of instructors and assistants, as well as regular services, stationery, secretarial and janitorial services.
Essentially we can think of to teach courses in 60 months will need two instructors and two assistants with whom you agree on an hourly fee by averaging some U.S. $ 1,200 per month.
Estimated Initial Investment
Deposit and local income $ 700
Adequacy of $ 600 in local
Furniture and equipment $ 700
Promotion and advertising us $ 300
Legalization and registration $ 150
Total U.S. $ 2,450
Estimated Monthly Expenses
Local Income $ 350
Fee $ 1500
Services $ 150
Advertising $ 150
Taxes and additional U.S. $ 150
Total U.S. $ 2,300
Profit Estimate
If your turnover is projected at U.S. $ 3,700 per month and your monthly costs us $ 2,300 round, then round out your monthly income U.S. $ 1,400 not bad for starting your business. Of course, your initial goal for this income is to enroll 75 students as soon as possible.
These estimates as you can see are quite conservative considering only the teaching of martial arts courses, but if you want to further expand income opportunities, you may consider other complementary services such as:
* Yoga
* Fitness courses
* Aerobics
* Exhibitions
* Short-defense Seminars
* Cafeteria and other
So you know, the best formula for success is to do what you love and if martial arts are your passion, then you’re on track.
Possibility Related Posts:
Leave a Reply
You must be logged in to post a comment.